Netflix is ​​expanding its early reviews program to more subscribers

Netflix currently has about 2,000 subscribers that it invites to preview and give feedback on upcoming projects before they are released. However, this number is set to increase exponentially as Netflix seeks to maximize its profits in a highly competitive streaming market.

The Wall Street JournalAccording to reports, Netflix is planning to open its Preview club program to “tens and thousands” of subscribers worldwide. This will allow them to get feedback from people who might endup making last-minute edits on streaming device movies and movies. wider version.

It is believed that this is what happened to them.Adam McKay do not searchAfter a small Netflix test audience felt the film was too serious, the creative staff made adjustments to improve the film’s tone.

While soliciting feedback from eager audience members is not a new practice for studios, Netflix’s push to expand the preview club comes at an era when it is more popular than ever. It moved to cap its annual content spending at $17 billion. Netflix wants to know if viewers enjoy the content it has invested in, but it also wants to know how to make the most of that investment.

Netflix has been open about its obsession with generating more megahits globally. Squid gameOr Weird thingsIt is an inexact science, because a studio cannot know when one their projects will be published. Netflix is constantly looking for ways to keep its subscribers paying. Increasingly more expensiveAnd the harder to shareServices. It will first reach out to its subscriber base to invite them to become part the larger device.

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