Egyptian company Suplyd raises $1.6M to digitize restaurant supply chain • TechCrunch

suplydIt is a procurement platform that caters to restaurants, hotels, and catering businesses (HoReCa), in Egypt. It has received seed funding of $1.6million from Endure Capital, Seedstars and Camel Ventures, Falak Startups, Falak Startups and a few angel investors.

Suplyd B2B was founded in January of this year. It allows digital order purchase, payment, fulfillment and improves efficiency in supply chain operations for businesses in the foodservice industry.

It allows restaurants to access a wide variety of products on demand. This saves them hours of searching for goods offline. It also ensures that businesses get goods at affordable prices.

Suplyd plans use the new funding for scaling its technology, expanding in and out Cairo, and exploring other growth opportunities in the Middle East (MENA) region in near future.

“The restaurant supply chain is a global issue, as everyone is now looking at how to cut costs and reduce waste. However, the Egyptian market is very large but untapped, and this is where we direct our efforts to the next stage before we expand into other global markets.” happy essenceHe is the CEO of Suplyd, with whom he cofounded the startup intact creamThen there’s the Ahmed Al Mahdi.

Saeed, a 12 year-old restaurateur, brings the ecommerce experience to the restaurant supply chains. This includes optimizing assets, reducing waste, and ensuring that businesses are able to communicate with suppliers and follow up.

The startup’s network technology-enabled fulfillment centres provides Suplyd insight into demand patterns and trends that help stocking. This allows restaurants to meet their supply needs on demand and avoid waste on their suppliers.

“In the normal scenario, restaurants have to go out to market looking for suppliers for their SKUs and then start checking their prices. If the right match occurs, which it doesn’t always, fulfillment risks occur, whether due to tight delivery times or placement constraints.” orders or quantity issues,” Saeed said.

Suplyd is a digital procurement platform. It makes it possible for restaurants to buy supplies at much lower prices than open market prices. The platform also exposes restaurants to a wide variety of volumes, ensures fulfillment through one platform, and streamlines both the transaction and delivery processes. It also provides real-time analytics that benefits suppliers. Actual and actionable insights when it comes to demand patterns and trends.”

Suplyd claims it currently serves 500 customers within Greater Cairo and has grown by nearly 50% month-on–month since its inception. The startup is competing with players like OneOrderThe company expects to see even greater growth in the coming year, supported by its expansion plans. These plans are geared towards serving Egypt’s huge HoReCa industry, which is supported more than 400,000 restaurant.

Tariq Fahim, General Partner at Endure Capital, said: “Eating out is a major part of social life in the Middle East, but the supply chain that enables restaurants to serve customers is highly fragmented. We are excited to support the team and platform that Suplyd is building to digitize the supply chain for restaurants, improving efficiency and reducing food waste in our communities.”