TikTok is testing full-screen landscape videos

Tik Tok He said last yearIt has 1 billion monthly active users around the world, so it is obvious that everything you do works out. The ByteDance-owned company continues to test and introduce new features, even ones that are directly in competition with YouTube. Its latest experiment, which gives selected users around the globe access to full-screen landscape mode for videos they’re viewing on their phones, is a good example.

The company confirmed that TechcrunchParticipants in this test will be able to see a button for rectangular or square videos in the feed. Clicking this button will cause the video to expand horizontally so that it takes up the entire screen. TikToks are known for their short vertical videos. Creators still have to add a “turn you phone” message at each end of their videos if they are shooting in landscape mode. This feature will be removed by the company, so other content creators will likely be more inclined towards shooting landscape videos. The wide version will depend on the response of testers to the feature and other factors.

This is the latest move the company has taken to appeal to audiences that might like YouTube’s format. TikTok, for instance, was launched earlier in the year. they expandedThe maximum video length is three to ten minutes. However, it is not as long as Google’s own video platform. An ex TechcrunchAccording to the report, teens and children spend more time on TikTok then YouTube since mid 2020.

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